The PGiC group is co-organizer of the European Summerschool ‘Identity and Interdisciplinarity in Games and Play Research’. Our members will also be contributing with two keynotes and two workshops on the topic of persuasive gaming. The first interdisciplinary European summer school in game and play research will take place 17-29 August 2014 at Utrecht University
In the fall of 2013, the Dutch government published a game online that aims to spread awareness about the dangers of using a smartphone while in traffic. This game, Tweet, Chat, Like & Drive, motivates players to use their own smartphone while they operate a virtual car. Inevitably, by having to switch attention between the
The “Persuasive Gaming in Context” project, is a four year project (2013-2017) funded by the NWO Topsector Creative Industries. The research in this project is concerned with the characteristics, design principles, and effectiveness of persuasive gaming. We study gaming practices that combine the dissemination of information with attempts to engage players in particular behaviors and attitudes.